Last year I wrote a blog called “how I grew my business by 26% in 2018“.
I cringe looking back on it now. The key ways I grew my business in 2018 was client retention, turning down new projects because they “weren’t the perfect fit’ and working with the same people.
I was comfy womfy. I was smugly comfortable. I was “nothing can go wrong” comfortable.
What a load of BS!
Not long after I wrote this blog I lost FOURTY PERCENT of my income. That’s right, the clients I had got comfy womfy with decided they were bored and went elsewhere. After all, I was bored, so why shouldn’t they be?
Fear = Clinging to comfort.
I had been reluctant to take on new work because I was afraid of new challenges, comfortable people don’t like new things, it could disrupt the comfort.
I needed to get my income back up fast, but a small part of me was thinking “but I have less to do now! I’ll just enjoy being a house wife.” – Dumbass.
Life had other plans for me, I was offered new opportunities that I just couldn’t turn down. People within sectors I’m aiming to work for and other people in sectors I never thought I could work for.
What’s more, the new people wanted to pay me more. So now I am getting paid more, for the same amount of workload I had before and I have a way better portfolio. It’s important to mention that I would have never sought this in my life, I was happy the way that things were. I would have carried on doing that forever if it were up to me. After the start-up phase, trying to get any income at all, I wanted a rest. But that’s not what entrepreneurial life is about, there’s no “rest”. Ever. We aren’t employees, we can just sit back comfortably in our job, decide we don’t want that promotion and are happy where we are.
When one door closes another opens.
When people say that “when one door closes another one opens” it really is true. Sometimes life rips away an opportunity so it can present you with a better one. When we cling onto relationships that are no good, and jobs that aren’t right for us, they can be torn painfully away and we think ‘but I was so happy!’ I think that sometimes we need that separation, if we aren’t seeking it ourselves, something will happen to make us find new things. That’s life – nothing ever stays the same and I personally find that quite tough to deal with.
Since losing my long-term clients I have increased my income by 94% and 12% of what it originally was and it should grow to 29% extra soon with my pipeline. That would have never happened if I stayed where I was.
Being uncomfortable and working with so many new people has made me feel more comfortable when taking on new clients and work.